LUSH Concept
This project is a rendition of the catalog LUSH Cosmetics mails to their subscribers. The brand's softer bespoke approach was reimagined as a high production modernized aesthetic.
Similarly, the company's audience is usually female and we wanted to gear the content more towards a male crowd.
Silver RAF Addy for Art Direction
Art Director: Garrett Chase
Photographer: Will Kelly
Producer: Kelsey Hinkel